The Media Agency Evolution in the Programmatic Ecosystem

Problématiques :

• 1.
  If we look at the past decade (2010-2020) , have the media agencies evolved since then because of programmatic ecosystem?
• 2.
  As a media agency, how do you choose the right programmatic solution for your organisation? We have about 9000 players in our Marketing echo system. As a media agency, How do you keep track?
• 3.
  We have about 9000 players in our Marketing echo system. As a media agency, How do you keep track?
• 4.
  As a media agency in the programmatic ecosystem, how do you get talent and how do you keep talent?
• 5.
  As a media agency in the programmatic ecosystem, How do we educate talent in this fast-paced environment?